During the past couple of years the proliferation of clinics based on retail has been reflected within about 1,000 sites across a majority of US states that represents cumulative visits worth three million.
A large group that is owned by the corporate and highly concentrated, has emerged out of the clinic operators that were once s scattered group of organizations that were financed privately. The cash-pay model that was initially established has later been shifted to insurance acceptance worth a large scale. Policymakers and providers have been encouraged by the fact that both the insured and uninsured would increase access to these clinics. Acceptance of the consumers has been another issue that has encouraged them to understand the purpose of these clinics through adoption this step.
Will the clinics be able to establish an wide range of services that are both convenient and affordable?
The health care arena finds some small fries in the form of clinics that are based on retail. At the same time, they have obtained much of the attention from the media, regulators, health care industry and consumers. Apart from highlighting a few of the policy and operational questions, the evolution of the retail clinics has also been depicted in this paper. Apart from interviewing the industry experts and clinic operators, data achieved through consumer survey has also been relied upon when empirical data and relevant researches were absent.
The model of retail clinic seems to go straightforward; it yields a restricted menu of acute medical services as they come; yield care by way of assistant physicians and nurse practitioners (NPs) that charge lesser than the physicians. In order to ensure simple consumer access, retail spaces that are comparatively inexpensive and small have been identified. It took the number of clinic sites some 24 months to grow from 60 to about 1000 sites; this growth has taken place once the clinics have survivied for over eight years. A wide network of clinic operators are actually running these clinics. About 50 percent of all the clinic websites have been operated by a single operator named Minute Clinic.
Encouragement for operating clinics
A variety of motivations have been expressed by operators and clinic owners that are interviewed. Revenue increments of clinic owners are possible through increased general merchandise sales, over-the-counter medications, additional prescription sales and developing stronger consumer bonds. Hospitals that have their own clinical set up are following strategies to either draw new patients, retain patients within their network and restrict emergency departments that seem inappropriate. A strong business network is developed by the clinic operators that work independently; these operators would keep an eye on acquisition or long-term operation.